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McDonald's to offer DVD rentals in Denver


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DENVER, Colorado (Reuters) -- How about a movie on DVD to go with your Big Mac and fries?

McDonald's Corp. said Monday it would install experimental DVD rental machines in more than 100 Denver-area outlets in the next month.

The automatic kiosks will feature the most popular 30 to 40 DVD titles, which will rent for $1 per night without any membership or late fees, the company said.

http://www.cnn.com/2004/TECH/ptech/05/24/m...reut/index.html

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? That means you can have the movie and never return it, doesn't it?

Hmmm.

I guess they would implement some way of getting their DVDs back.

Maybe they would offer incentives to bring DVDs back (such as free food),

or work as sort of a "public library" 'honesty' concept.

Then again, the public libraries know what gets checked out and by whom.

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Or maybe they're going to pull the "self-destructing" DVD thing, like Disney was planning.

An acquaintance of mine was working on one of these applications with some MIT guys - dont know if they ever got it off the ground or not

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My guess is that each table would have a little viewing area. You'd never really leave the place with a movie.

edit - In retrospect, I suppose you have to ignore much of the text to believe this.

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