zZz

[DudeAsInCool]

Stereogum discovered this pretty cool music video featuring the band zZz:

"Shooting real-life visualizations of videogames and computer programs for viral fame has moved from college campuses and introductory skill levels to museums and crazy acrobatic precision, just like sex and gluing things to skulls. The following video was commissioned by TAX-videoclipfonds for an exhibit at SM's - Stedelijk Museum 's-Hertogenbosch that is (like Wholphin) firming the reputation of the viral clip as a new art form, one that deserves to be viewed at the highest possible quality, instead of compressed to hell and smaller than a postcard.

One of the stipulations behind the grant this video's makers got was that the whole thing had to be shot in front of an audience, and immediately added to the exhibition, meaning they had no chance to edit or reshoot anything. Sure, it's basically a really, really good take on an increasingly creaky artistic crutch ("I'll make this art about making this art!") but, as with so many things, execution makes more of a difference than originality. In this case, the execution is nearly flawless."