Jump to content

Drake's 'HYFR' Wins Best Hip-Hop Video At VMAs, YMCMB Celebrates


NelsonG

Recommended Posts

By Kelley L. Carter

Drake was up against some tough competition at tonight's MTV Video Music Awards, facing off with The Throne, G.O.O.D. Music and even fellow YMCMB rapper Nicki Minaj for Best Hip-Hop Video, but he came out on top.

The Canadian rapper's "HYFR" video featuring Lil Wayne beat out Jay-Z and Kanye West, Big Sean, 2 Chainz and Pusha T, Kanye West, Nicki Minaj and Childish Gambino in the category.

The video, a toast to his black and Jewish background, finds Drake reliving a bar mitzvah. Like his music video, his acceptance speech was personal. He brought up the entire Young Money crew --Minaj and Lil Wayne (who's featured on the track and provides the hook) flanked him, among others.

"Well, first of all, obviously gotta thank Lil Wayne because he killed the song. I gotta thank everybody from Young Money, shout out to Toronto, one time!" he yelled to the crowd.

"The video, it's about being me. Being black and Jewish. I went to this house party one time, and when I showed up there, it was a bunch of kids and I ended up getting made fun of," he recalled onstage. "I want to dedicate this award to any kid that's ever had a long walk home by yourself, you know what I'm saying? This is to you man for real. We made it."

The category was plenty competitive, considering that young Drake went up against two hip-hop heavyweights in Jay and Kanye -- even famed director Spike Lee (who was at Staples Center last year when the two filmed live snippets for the "Paris" video thought theirs was the standout.)

"I think it's a great video. Just overall, the approach and the kaleidoscope effect [are great], and it's a great song," he told MTV News.

The party doesn’t have to end! Continue VMA 2012 coverage on MTV with our Video Music Awards Winners List, Performance Highlights, and the hottest looks on the red carpet.



[url=http://rapfix.mtv.com/2012/09/06/drakes-wins-best-hip-hop-video-vmas/]View the full article[/url]
Link to comment
Share on other sites

Please sign in to comment

You will be able to leave a comment after signing in



Sign In Now
  • Recently Browsing   0 members

    • No registered users viewing this page.
  • Our picks

    • Wait, Burning Man is going online-only? What does that even look like?
      You could have been forgiven for missing the announcement that actual physical Burning Man has been canceled for this year, if not next. Firstly, the nonprofit Burning Man organization, known affectionately to insiders as the Borg, posted it after 5 p.m. PT Friday. That, even in the COVID-19 era, is the traditional time to push out news when you don't want much media attention. 
      But secondly, you may have missed its cancellation because the Borg is being careful not to use the C-word. The announcement was neutrally titled "The Burning Man Multiverse in 2020." Even as it offers refunds to early ticket buyers, considers layoffs and other belt-tightening measures, and can't even commit to a physical event in 2021, the Borg is making lemonade by focusing on an online-only version of Black Rock City this coming August.    Read more...
      More about Burning Man, Tech, Web Culture, and Live EventsView the full article
      • 0 replies
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
×
×
  • Create New...