[Radio Industry Losing Ground]

Changing Its Tune

The radio industry keeps losing people like Danny C. Costa, a senior at Boston University who grew up listening to radio in New York and New Jersey.

For the last few years, Mr. Costa has tuned out radio in favor of Web sites where he can get access to downloads or videos he heard about from friends. He prefers these to the drumbeat of the Top 40. He burns his favorite songs onto CD’s or copies them onto his iPod.

“I just sort of stopped listening to radio, because I had access to all this music online,” Mr. Costa said.

While more than 9 out of 10 Americans still listen to traditional radio each week, they are listening less. And the industry is having to confront many challenges like those that have enticed Mr. Costa, including streaming audio, podcasting, iPods and Howard Stern on satellite radio.

Read more of Richard Siklos's story at The NY Times

This is GREAT NEWS! I don't know about you but where I'm from, Southern Connecticut, the Radio is complete trash. Every station has been playing the worst mainstream music possible.

-anonym97

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