Jump to content

Aminé Goes on a Quarantine Cruise in ‘Riri’ Video


DudeAsInCool

Recommended Posts

Aminé’s “Riri” video may not feature Rihanna herself, as he joked on Twitter, but that doesn’t make the visuals any less stunning.

In the video, which was released on Wednesday, Aminé pokes his head out of a white convertible and cruises around mansions in Los Angeles.

Co-directed by the rapper and Jack Bergert and featuring a cameo from sports broadcaster Taylor Rooks, the video also cuts to Black women vibing to the track in quarantine, with Riri’s Savage X Fenty products being featured.

“We shot this video before the murder of George Floyd and my knowledge of the Breonna Taylor case,” Aminé writes. “But I felt compelled to delay its release for obvious reasons.”

“Activism is essential right now so I put my focus there for the past few weeks. We skipped editing sessions to march in the Black Lives Matter protests. I’m dropping the ‘Riri’ video today because it’s important to show Black joy in a time where we’re constantly seeing imagery of pain and suffering.”

Aminé is also working with former YEEZY designer Sara Jaramillo and Alice Wang’s ILYSM, offering a $500 grant this week for a musician impacted by COVID shutdowns. Applications are due by 12 p.m. on Thursday at ILYSM.COM.

Check out the “Riri” video below:

 

 

View the full article

Link to comment
Share on other sites

Please sign in to comment

You will be able to leave a comment after signing in



Sign In Now
  • Recently Browsing   0 members

    • No registered users viewing this page.
  • Our picks

    • Wait, Burning Man is going online-only? What does that even look like?
      You could have been forgiven for missing the announcement that actual physical Burning Man has been canceled for this year, if not next. Firstly, the nonprofit Burning Man organization, known affectionately to insiders as the Borg, posted it after 5 p.m. PT Friday. That, even in the COVID-19 era, is the traditional time to push out news when you don't want much media attention. 
      But secondly, you may have missed its cancellation because the Borg is being careful not to use the C-word. The announcement was neutrally titled "The Burning Man Multiverse in 2020." Even as it offers refunds to early ticket buyers, considers layoffs and other belt-tightening measures, and can't even commit to a physical event in 2021, the Borg is making lemonade by focusing on an online-only version of Black Rock City this coming August.    Read more...
      More about Burning Man, Tech, Web Culture, and Live EventsView the full article
      • 0 replies
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
×
×
  • Create New...