Jump to content

Apple, Samsung continue growth as North American wearables market hits $2B


NelsonG

Recommended Posts

New numbers out of Canalys show strong continued growth for the North America wearables market for Q2. The market hit $2 billion value for the quarter, according to the firm, marking a 38% year over year growth.

It’s not exactly earth-shattering, but it’s steady for a category that felt almost dead in the water a year or two back. Growth for the quarter was led by Apple and Samsung, which marked 32% and 121% growth, coming in at first and third place, respectively — at 2.2 million and 400,000 units.

Fitbit, meanwhile, retained its No. 2 position. The company showed a modest 18% growth, owing the slowdown to fewer smartwatches (versus fitness bands) shipped. That tracks with the company’s disappointing quarterly results as the new Versa Lite failed to hit the mark. The move marks a misstep for the Versa brand, which has otherwise contributed well to Fitbit’s bounce back.

unnamed 1

Interestingly, while North America is the No. 2 wearables market in terms of units shipped, it continues to be the most valuable. That’s likely due to higher unit prices, with the Apple Watch leading the pack, versus Xiaomi’s super-cheap fitness bands, which have a much stronger foothold in their native China.

Techcrunch?d=2mJPEYqXBVI Techcrunch?d=7Q72WNTAKBA Techcrunch?d=yIl2AUoC8zA Techcrunch?i=Md4ycA8_TVs:sAsbS2X9jKk:-BT Techcrunch?i=Md4ycA8_TVs:sAsbS2X9jKk:D7D Techcrunch?d=qj6IDK7rITs
Md4ycA8_TVs

View the full article

Link to comment
Share on other sites

Please sign in to comment

You will be able to leave a comment after signing in



Sign In Now
  • Recently Browsing   0 members

    • No registered users viewing this page.
  • Our picks

    • Wait, Burning Man is going online-only? What does that even look like?
      You could have been forgiven for missing the announcement that actual physical Burning Man has been canceled for this year, if not next. Firstly, the nonprofit Burning Man organization, known affectionately to insiders as the Borg, posted it after 5 p.m. PT Friday. That, even in the COVID-19 era, is the traditional time to push out news when you don't want much media attention. 
      But secondly, you may have missed its cancellation because the Borg is being careful not to use the C-word. The announcement was neutrally titled "The Burning Man Multiverse in 2020." Even as it offers refunds to early ticket buyers, considers layoffs and other belt-tightening measures, and can't even commit to a physical event in 2021, the Borg is making lemonade by focusing on an online-only version of Black Rock City this coming August.    Read more...
      More about Burning Man, Tech, Web Culture, and Live EventsView the full article
      • 0 replies
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
    • Post in What Are You Listening To?
      Post in What Are You Listening To?
×
×
  • Create New...