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The boycott Budweiser campaign fell apart due to a spelling mistake and a misunderstanding


NelsonG

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In the Trump era, even a beer commercial can have political consequences, intentional or not, and spark boycotts such as the one facing the makers of Budweiser after their pro-immigrant Super Bowl ad. 

Specifically, people are mad at Anheuser-Busch for creating and airing an ad that depicts the path taken by Adolphus Busch, the German-born co-founder of the mega-brewery, upon his immigration to the United States in the early 1850s. 

The ad, which aired during the Super Bowl but debuted on YouTube on Jan. 31, depicts the cold welcome Busch received upon his arrival to the U.S., with one man growling at the young Busch, "You're not welcome here."  Read more...

More about Boycott, Super Bowl 2017, Budweiser, Business, and AdvertisingI9nAjiScT6I

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