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Paoloa is Dead


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In this provactive article, Salon's Eric Broelherrt takes a look at another shakeup in the recording industry:

Payola is dead! Now what will we listen to?

The bizarre, sleazy system of independent radio promotion may finally have bitten the dust. But believe it or not, pop radio may get even worse.

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By Eric Boehlert

Jan. 5, 2005  |  The new year brings some good news for artists, record companies and music fans. Independent promotion, the entrenched system by which record companies pay middlemen to get songs played on FM stations, has finally been reined in. It's the practice that's sucked hundreds of millions of dollars from the pockets of labels and artists, been tagged by critics as nothing more than legalized bribery, while helping dumb down radio playlists.

...The bad news for musicians and radio fans, though, is that even in the wake of the indies' demise -- a remarkable industry milestone considering how far back the look-the-other-way practice dates, and how many times labels and artists vowed, unsuccessfully, to do away with the system -- tight radio playlists are unlikely to improve anytime soon. While indie promoters are often seen as dubious, they did have a knack for getting new acts their break on FM radio. That's why some industry insiders worry that station programmers may soon become even less adventurous in choosing which songs get tapped for rotation on FM stations' heavily guarded playlists.

View a short commerical and read the full article at Salon.com:

http://www.salon.com/news/feature/2005/01/...yola/index.html

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Paoloa is Dead

Such a bold statement considering you can never know every detail about every dealing in the "industry".

No, really, corruption always exists somewhere, someway and often times without "public" knowledge.

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